| Original language | English |
|---|---|
| Pages (from-to) | 419-425 |
| Journal | Business Horizons |
| Volume | 53 |
| Issue number | 4 |
| State | Published - 2010 |
Efficiency, Effectiveness, Emergence: The Three Stages of Designing for Consumers
- Pierre Berthon
- , L Pitt
Research output: Contribution to journal › Article