| Original language | English |
|---|---|
| Pages (from-to) | 947-955 |
| Journal | Total Quality Management & Business Excellence |
| Volume | 18 |
| Issue number | 8 |
| State | Published - 2008 |
Quality Management in Business Relationships: The Role of Brands in an Open Source Environment
R Chakrabarti, Pierre Berthon, Watson R. T, L. F Pitt
Research output: Contribution to journal › Article