| Original language | English |
|---|---|
| Pages (from-to) | 41-53 |
| Journal | Journal of Interactive Marketing |
| Volume | 19 |
| Issue number | 1 |
| State | Accepted/In press - 1964 |
| Original language | English |
|---|---|
| Pages (from-to) | 41-53 |
| Journal | Journal of Interactive Marketing |
| Volume | 19 |
| Issue number | 1 |
| State | Accepted/In press - 1964 |