Pierre Berthon, L Pitt
Research output: Contribution to journal › Article
}
TY - JOUR
T1 - The Enigma of Advertising
AU - Berthon, Pierre
AU - Pitt, L
PY - 2005
Y1 - 2005
M3 - Article
VL - 15
SP - 30
EP - 33
JO - Advertising Express
JF - Advertising Express
IS - 12
ER -