| Original language | English |
|---|---|
| Pages (from-to) | 358-367 |
| Journal | Journal of Marketing Research |
| Volume | 42 |
| Issue number | August; 3 |
| State | Published - 2005 |
| Original language | English |
|---|---|
| Pages (from-to) | 358-367 |
| Journal | Journal of Marketing Research |
| Volume | 42 |
| Issue number | August; 3 |
| State | Published - 2005 |